Tumblr Themes
Spotlights
Announcing Mallow 2.0
We just released a big update to our Mallow Tumblr theme - big enough to slap a 2.0 on it.
Mallow now offers two designs - the original and a new minimalist design. You can even customize each design and switch back and forth between your two creations with one click of the mouse.
We also added the Tumblr reblog and like buttons, support for panorama posts and Tumblr’s native twitter integration.
Last, but not least, Mallow enables you to display the latest posts from any of Tumblr’s featured tags. Check out the #fashion tag on our preview blog or the #music tag on the official Tumblr music blog.
Networking at The Bridge and The Farm
We had a great time last night co-hosting a networking event with my friend, Lindsay Burton of Kayo Advisory. The Farm of Belmont was kind enough to tap a keg of honey wheat in their new biergarten, and The Bridge Progressive Arts Initiative opened up their gallery to give us a sneak peak into the newest collection.
My favorite thing about our little group of “interesting people” is that conversation topics naturally range from intellectual property lawsuits to the best taco trucks in town.
Thank you all for coming! It was a pleasure hearing about your latest projects and brainstorming about how we can all help each other out. Looking forward to the next event in July. Until then, cheers!
“The entire session was very helpful to me as someone new to running a Tumblr page. I also appreciate the individual attention you all gave me when I had specific questions.”
First “Talkin’ Tumblr” workshop!
We talked a lot of Tumblr this morning from tracked tags to custom CSS to reblogging. We hope to see a lot more from The Scout Guide’s tumblelog and Red Light Management on tumblr in the future.
Our next workshop is Tuesday, June 4th.
A few months ago, I spoke about Tumblr at Virginia Tech’s University Relations annual retreat. I used Yale’s tumblelog as an example. Yale is leading the way among institutions of higher learning that “get” Tumblr. Why do I feel that way? Simple - their content and level of engagement. Let’s take a closer look.
“While 32 of our friends and classmates are in Heaven trying to explain what a Hokie is, I stand here sure of the fact that I wouldn’t want to be anything else.”
Photo by Jim Stroup
Graham and I both attended Virginia Tech. Today, April 16th, is a day of remembrance for us and all Hokies across the world. Our thoughts are with all of those impacted by the tragedy six years ago and the bombings in Boston yesterday.
15 Stats Brands Should Know About Tumblr →
- There are currently 102 million Tumblr blogs. (Tumblr)
- The total number of Tumblr posts to date is 44.6 billion. (Tumblr)
- Tumblr had 29.2 million unique visitors in March 2013. (ComScore)
- Tumblr had 6.6 billion pageviews per month in March 2013. (Quantcast)
- The average usage days per visitor in March 2013 was 4.8. (ComScore)
- Users spent 154.1 minutes on average on Tumblr (per user) in March 2013. (ComScore)
- Users viewed 30.6 pages per visit on average in March 2013. (ComScore)
- 17 percent of Tumblr’s U.S.-based visitors come to Tumblr via mobile devices. (Quantcast)
- 52 percent of Tumblr visitors are male. (ComScore)
- 46.5 percent of Tumblr visitors are 18-34-years-old. (ComScore)
- 67 percent of Tumblr users have no children. (Quantcast)
- 35.2 percent of Tumblr visitors have a household income greater than $100,000 (ComScore).
- 19 percent of Tumblr visitors are Hispanic, which is is almost two times the Internet average. (Quantcast)
- 18.1 percent of Tumblr visitors live in the Pacific time zone. (ComScore)
- The minimum cost for a brand to buy advertising on the site’s “Radar,” where Tumblr highlights blog posts from its users and seen by everyone using the Tumblr dashboard, is $25,000. (Digiday)
This is one of the reasons why you shouldn’t have a user name called “admin” or “Admin” if you use Wordpress.
Good post for any WordPress users out there.
Talkin’ Tumblr
On the first Tuesday of every month, Business Bullpen is providing a free Tumblr workshop. Whether you blog for business or personal reasons, new to Tumblr or been using it for years, this workshop is designed to help you learn more about Tumblr.
The agenda of each workshop is based on your needs. We will focus on what you want to know about Tumblr. Therefore, the workshops will be hands-on and personal. Seating is limited to 3 people. Coffee and spud-nuts will be provided.
Check out the schedule and reserve a spot!
